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Justin Clarke Shares His Insights On The SA Property Market

Justin Clarke, co-founder of One Africa Media (OAM)

Justin Clarke is the co-founder of One Africa Media (OAM), Africa’s largest online classifieds group. OAM owns some of Africa’s most prestigious and lucrative online properties, chief of which is, South Africa’s leading property website.

1991 marked the year the Justin Clarke began his sojourn in the world of Property Development. After putting a proposal to the bank, he bought the property next door to his father’s Medical practice in Umhlanga Rocks Drive, in Durban and began to draw up plans to zone it for Commercial development, building a combination of retail units, and Medical suites for the area. This marked the beginning of a passion for Justin, where he became hooked on property.

The story began in 1998 with a rudimentary website and no permanent employees. The idea was initially totally disruptive and the hypothesis was that if there was a perfect marketplace for buyers and sellers to meet there would be no place for an estate agent and the result would disrupt the real estate industry.

In fact Justin only became involved in Private Property later in 1999, giving the company a more structured business plan and moving it into a converted outhouse at his home. His intention was to continue with property development, but soon become hooked on the internet.

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